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RetailClient: LuxeRetail Group

Headless E-Commerce Platform Modernization for 2M Monthly Shoppers

Replaced legacy storefront with Next.js App Router and Shopify Headless APIs, boosting mobile conversion rate by 42%.

0.8s
Page Load Speed
+42%
Mobile Conversion Rate
+310%
Black Friday Spike Traffic Handled

The Challenge

Slow page load times (5.4s) on mobile devices causing high cart abandonment.

The Innovtec Solution

Engineered ultra-fast static + server-side rendered storefront hosted on Vercel Edge Network with sub-second page loads.

Target Architecture Blueprint

Next.js App Router -> Shopify Storefront GraphQL API -> Vercel Edge Functions -> Stripe Payments

Technologies Employed

Next.jsTypeScriptTailwind CSSShopify APIVercel